Job Title: Assistant Manager, Amazon Media - PPD
Division: Professional Products Division
Location: New York, NY
Reports To: AVP, Amazon Media Strategy
Who We Are:
For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.
At L’Oréal Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L’Oréal Professionnel, Kérastase, Redken, Matrix, and Pureology.
What You Will Learn:
This role is tasked with using brand Amazon Advertising media investments (Search and Display) to meet the business goals. Specifically, this role is responsible for the bidding and execution of media investments using Amazon's platforms and third party tools. This role is responsible for 2-3 brands media execution and exceptional performance.
- Execute media investments
in order to meet a sales target every month, improve ASIN rank, and
acquire new consumers to the brand.
- Execute daily media spend
pacing, campaign optimization, keyword targeting, and bids to meet ROAS
goals.
- Leverage tactics that
ensure optimization of the media spend (e.g. DSP ads, Sponsored Products,
Sponsored Brand Video).
- Work with Amazon
Advertising account team to continually evaluate and identify new
opportunities to improve brand performance.
- Present media investment performance monthly to brand leadership and advise brands on creative or content optimization opportunities.
- Understand beauty market
and monitor keyword trends
- Potential to execute new beta opportunities, work collaboratively with counterparts and deepen reporting insights.
What We Are Looking For:
Required Qualifications:
- BS/BA degree required
- Search agency experience ideally with hands on keyboard running search
- 3+ years in a media role responsible for setting up and managing media campaigns
- 1+ year of managing Amazon Advertising search campaigns
- Strong experience with Media Tools ideally Amazon’s DSP and Kenshoo/Skai
- Experience in Ecommerce, Sales Planning, Finance, Analytics or similar function a plus
- Advanced in Excel, data analysis and visual modeling
- Strong understanding of the Digital Media and Beauty Industry
- Experience analyzing performance data and summarizing / communicating findings via reports and presentations
- Ability to work in a fast-paced, deadline-driven environment
- Proactive and results oriented thinker who would flourish in an entrepreneurial environment where new ideas are championed
- Must demonstrate strong analytical, critical thinking, and problem-solving skills
- Must demonstrate solid experience in pulling, mining, and synthesizing data into stories
- Must be skilled at executing within tight timeframes with attention to detail and accuracy
- Highly organized with proven multi-tasking ability
What’s In It For You:
- Salary Range: $81,300-$113,800 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- (Medical, Dental, Vision, 401K, Pension Plan)
- (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
- VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
- (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
- (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time.
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