Consumer & Market Intelligence Senior Manager

My role:

I lead and manage all omnichannel market sell-out & insights projects. I mix and integrate division trends and provide a total, holistic HUB (CZSKHU) view on beauty sell-out developments, across channels and categories. Deep diving into O+O growth and areas such as eCommerce to identify growth acceleration drivers. I work closely with external agencies (IRI, Nielsen) and business development teams within Divisions.

Responsibilities:

Be a sparring partner across divisions for omnichannel market understanding
Total market consolidations of industry sell-out trends (Beauty Market Sell-out, Category channel pie's)
Benchmark market trends vs L'Oréal performance
Monthly beauty sell-out monitor: spot recovery, channel migration, category accelerations
HUB (CZSKHU) macro synthesis: economic KPI's, socio-demo, retailer landscape, tourism, FMCG
Setup cross country panel integration (IRI, Nielsen), set up new HUB reporting
Manage and guard servicing agreement (SLA) of panel suppliers, challenge partners
Improve E-commerce sell-out understanding and reporting with the data team
Adopt new tools (GCP, Power BI) for easier, atomized synthesis of market trends.
Generate relevant shopper and retailer insights together with CMI Insights Manager to boost omnichannel clients plans
E-commerce shopper understanding
Support new initiatives (e.g. PPD salon sell-out)

Professional and technical competencies:

Local Market, retailer spectrum in-depth knowledge
Sell-out data, data integration techniques
Data trend spotting
Power BI
Excel and basic programming skills (GCP, SQL as advantage

Requirements:

Native knowledge of Czech language, strong knowledge og English
Minimum 3 years of experience in market and consumer intelligence within retail/consumer industries
Excellent numerical and analytical sense
A business partner to management; ability to influence and make impact 
Motivated and a self-starter

L'Oréal

L'Oréal

North America

Latin America

西歐

東歐

North Asia

SAPMENA

On Campus

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